Greg :
I have come to realize that in pretty much every single industry that is primarily service based, it is very, very, very difficult for you to be able to be in a position the way that we have been taught to be able to feel like you are not being constantly defeated, destroyed, or overcome by the way that things are set up. Let's talk about those things. You this is secrets for success. Welcome to the Secrets for Success podcast. I'm your host, Greg Todd. Thank you, as always, for joining me today. I want to talk about what I believe is probably the number one secret for success. That's the name of the podcast, right? So let's dive into that today.
Greg :
And I believe that the secret for success in pretty much any area of your life is to become as invincible as you possibly can be. Okay? And that's a shirt that I have on right now, but I want to really dive into this. And we're going to talk about one component of being invincible in particular for today's podcast. But I do think that it's important for us to set ourselves up in which we are so powerful that it is very difficult for us to be overcome or defeated or destroyed by anything. And that's really what being invincible is, is that you are so powerful that you cannot be overcome or destroyed or defeated. And that's what my desire is for every single one of you. That is the whole reason for this podcast. It's to put you in a position where you are not one situation, you're not one event, you're not one circumstance from being destroyed and being crushed.
Greg :
Here's what I know. I know that life is hard, and I know that if you don't set up your life, whatever aspect of life we're talking about, to be able to withstand life, then there is a high probability that you can be destroyed, you can be defeated, and you can be overcome. You guys, that goes for everything. That goes for marriage, that goes for your financial situation, that goes for your spiritual well being, that goes for relationships. I don't know if I said that one already, but it goes for everything, man. And you have to really put yourself in a position to where you are invincible and that you are almost bulletproof in different areas of life. Right? I mean, guys, look, I'm not here to put my marriage on display. Like, I don't want to do that.
Greg :
But here's the reality. The reality is that Kerry and I, we love each other, and we started out loving each other. But if you're not careful, life can throw little curveballs your way. And you can quickly put yourself in a position to where you are easily overcome or defeated or destroyed. And I know that there are certain things that we have to do for our relationship to protect it and to make sure that we stay connected and we stay committed to each other. I understand. Life is real, and if we don't do the things that we need to do, I know that things can go from really good to really bad really fast. Been there, done that.
Greg :
Got the t shirt. Got it right here. See that? Okay, so let's talk about what you guys primarily follow me on this podcast for. I mean, we could talk about the spiritual stuff. We could talk about relationships. We can talk about our bodies. I'm going to talk today about your career and business. There was something that I did last year, and I created a five day challenge.
Greg :
It was called the Invincible challenge. And it's crazy because it was a year ago, around this time, that I created this challenge. And I've seen what this thing has done for so many people. It's, how are you setting up your career so that you cannot be defeated, destroyed, or overcome? Now, can we just have some real talk? I'm a physical therapist by trade, and I've been a physical therapist, technically, for 23 years. Okay, and here's the deal. When I started, I started out strong. Like, I started out strong. I felt like, okay, this is something that I want to do.
Greg :
And I was planning on doing this thing for 30, 40, 50 years, or at least until I retired. But the reality is that the way that life has been set up, the way that the industry has been set up, it is making it extremely difficult for not only physical therapists, but for occupational therapists, registered dietitians, chiropractors, basically anyone in the healthcare space be able to actually not only survive, but thrive. Doing it in the way that we were taught in school, it is making it very difficult. Now, here's what I've also come to realize. This is not just about healthcare providers. I have come to realize that in pretty much every single industry that is primarily service based, it is very, very, very difficult for you to be able to be in a position the way that we have been taught to be able to feel like you are not being constantly defeated, destroyed or overcome by the way that things are set up. Let's talk about those things. Inflation.
Greg :
I just got, by the way, shout outs to my accountant. I love you, Pete Lackman. I think you guys are fantastic. But they just sent me a message that said, your rates for me, I have, like, five businesses right so it's like your rates for your tax stuff is basically going to be increased. Their tax preparation is going to be increased by 25% because of inflation. This, that da da da da. And raising employee costs. Done.
Greg :
Guys, that's not just for Lackman and company. That is for everything across the board, everywhere we're going, we have to make 25% more than what we were making before in order just to survive and thrive. That's the reason why not only for me, I've got to have people at my office that I've set them up to be entrepreneurs. I need to make them make more money. And guys, this is just a situation. This is the way that it is out there. So how are you overcoming that situation? How are you putting yourself in a situation to where you can deal with all of what the economy has presented to us? You have to be invincible. And so I realized that smart success, healthcare, the way that I used to do my programs before, was all about teaching you personal development and teaching you how to make your goals and teaching you skills and all those other things.
Greg :
And that's still great stuff. But I realized over the last two years, like, we got to change this. I've got to teach you how to make money. I got to teach you how to detach your personal time from generating income. And that's a reason why I created the invincible challenge. It's five days of me teaching you that. This is what you need to do, like starting from scratch. You need to understand how this whole game works.
Greg :
You need to understand the 30, 40 30 rule. You have to understand what are the skill sets that you're going to need. You've got to understand how to build on those skill sets. And then you've got to understand that we have to detach your time from generating income, which is probably not what you learned in RD school. It's probably not what you learned in OT school, it's not what you learned in Cairo school, it's not what you learned in PT school, it's not what you learned being an engineer. Everything that you learned is how to generate time or generate money with the time that you have with the skill set that you have gotten from school. And it is not possible to keep up anymore. And most people are becoming overcome, defeated and destroyed.
Greg :
That's it. And what I realized is that I have to teach you guys how to detach your time from income generation. And that's what we do in the invincible challenge, five days. We teach you how to do that. There are three different ways for you to be able to do that either a, you are an expert in something, you know, something more than the people that don't know that. You might not be the best, you might not even be the best in your town, but you're better than someone that doesn't understand it. And I teach how you actually do that. What are the steps to do that? How you do it in a certain order so that people will actually say, you know what? I'm going to trust you.
Greg :
I'm going to work with you. And how you give people a result instead of giving them you. That is the first thing that I teach inside the invincible challenge. And then I teach you, okay, what if you aren't the best? Or what if you don't consider yourself an expert? How else can you make money? I show you how to bring a group of people collectively together, and how to make money by bringing people together that are like minded in something, a passion, something they hate, something they love, something they identify with. How do you actually make money from that? These are all ways that you can make money and not have your time attached to making the money. What if you're not good at that either? Okay, well, I show you how to make money by looking at what people's problems are and finding products for those people that maybe you aren't a part of but that you can actually partner with. And so these are different ways that I show you how to actually create income that's not attached to your time. Okay.
Greg :
Now that's what I did last year, the challenge. We had 1500 people register for our challenge. It went absolutely amazing. So many people continued to work with us even after the challenge. And we have created so many new businesses, so many people that have now taken that and turned it into their side business and now having it to where they've left their job full time, it was amazing. And as I came into 2024, I'm like, well, what should I do this year? Should I do that again? And I realized that as people are coming into my free groups, all the free things that we have, and we're asking them, well, what are you looking for? Everybody's looking to be able to make money online. Everybody's looking to be able to make additional money. No one's coming in saying, oh, I wonder how you set up just your llc.
Greg :
No, they're like, I need to make more money in less of my time. I am burned out, I am stressed. I am down and out. Show me how to leverage myself. Show me how to create new income streams. Show me how to make more money, Greg. And we're getting that over and over and over and over again. So I'm running it back.
Greg :
Invincible challenge invinciblechallenge.com it is going to be absolutely epic. You can sign up for free. You can also sign up to get additional training privately from me after we do the challenge. Every single day. The challenge goes from 07:00 p.m. Eastern to 08:00 p.m.. 815. I go for an hour, 15 minutes, and I give you my best.
Greg :
Okay? And I do that Monday, Tuesday, Wednesday, Thursday, Friday. Starting March 25, I believe March 25, Monday, Tuesday, Wednesday, Thursday, Friday, I give you about an hour to an hour and 20 minutes of my time. I bring on even some of my students. I bring on guest speakers to help you and immerse yourself in that for five days. Now, if you can't make any of those days, you can sign up for our 97 or 197 option, which gives you access to replays for life. If you sign up for our 197 option, we allow you to get private group coaching from me after all the other people have left for the day. We put you in a private group and you can ask me whatever questions you want with regards to your business. The majority of you, you're one question away from actually leaving the train wreck situation you're in right now with your job to be able to catapult you to have any business or to start your side business or if you have a business, to actually make your business actually work for you.
Greg :
And so that's what we do. Invinciblechallenge.com. It is going to be absolutely amazing. So I'm going to be doing that again. But this time around, I'm going to add more. There's more ways for you to be able to make additional income. That wasn't even around this time last year. And I'm going to show you guys how we're doing that personally, and I'm going to show you how you can do it for yourself.
Greg :
And it doesn't involve you being on camera. It doesn't involve you having to partner with anybody. All it involves is just taking a few things that you have in your head, and we're going to use a technology to be able to give that to people that want it. That's it. Simple. No showing your face. For all you introverts, this is, like, perfect for you. But I'm only going to tell you the challenge and I'm going to show you how we're doing it and how you can do this.
Greg :
To take yourself to another level. Oh, my gosh, you guys. I know things are tough out there, but the reality is that there are so many cool ways for you all to be able to change your life. As tough as it is for some people, I've never seen. So I've been a consultant for private practices since 2009. So I guess it's 15 years now. Wow. 15 years.
Greg :
Oh, my goodness. So it's been 15 years. But I've been helping a lot of you all, like, non practice owners since 2015. So it's been eight, nine years for you all. And it's tough right now for a lot of people. But at the same time, I've never seen so many people be able to make so much money in a condensed period of time than now. So it's like, it's either people are doing really bad or they're killing it. And I got to be honest with you, for those that are killing it, they're not working any harder than you.
Greg :
They're just working in a different business model than you are. They're working in a way where if they actually get good at that thing, their life will change forever and their family's life will change forever. You have to ask yourself right now, are you working so hard that no matter how hard you work, life is only going to incrementally get better for you? Or are you working so hard that the harder you work, life is actually going to get worse for you? You have to ask yourself that. And if you're like, yeah, that's my situation, then do me a favor. Just go to invinciblechallenge.com. Just sign up for it. It's going to be awesome. If you can't afford the 97 or one, just sign up for free and just show up and just take notes and then apply whatever the homework is I tell you each day, and I promise you by the end of the five days, you'll be in a totally different situation.
Greg :
You'll be so enlightened. You'll be so invincible. Anyways, that's it. I want you to join it. And this is, I guess, my promo for it, I guess if you want to call it. But no, seriously, I really want this for you guys. And I know you want this for yourself. And I know that I can see the tide changing with everything that's going on right now.
Greg :
That's what I want for you guys. All right, invinciblechallenge.com. I love you guys and I hope to see you on the challenge. Till next time.
